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We are an early stage B2B-focused venture firm that specializes in building enterprise leaders.

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Outside The Perimeter: The New Digital Risk Landscape
December 14, 2021
Outside The Perimeter: The New Digital Risk Landscape

Ryan sits down with Alastair Paterson, CEO of Digital Shadows.

Cybersecurity
SaaS
Security
Hacking
Threat Intelligence
Bootstrapping vs investment: one venture investor says VC money isn’t always best
December 1, 2021
Bootstrapping vs investment: one venture investor says VC money isn’t always best

What a year for venture investing.

Bootstrapping
Venture Capital
Startup Advice
Startup Life
Founder Advice
Bridgit: A Collaborative and Smarter Approach to Construction
October 26, 2021
Bridgit: A Collaborative and Smarter Approach to Construction

We are thrilled to welcome Bridgit to the Storm Ventures family.

Enterprise
B2B
AI
SaaS
Construction
Sendoso’s Journey to Category Domination and $100M Series C Funding with SoftBank
September 14, 2021
Sendoso’s Journey to Category Domination and $100M Series C Funding with SoftBank

We’re thrilled to share the news that Sendoso has secured $100 million in Series C funding

B2B
Sales
Marketing
VC Funding
CRM
Motivo: The Next Leap for the Semiconductor Industry
August 14, 2021
Motivo: The Next Leap for the Semiconductor Industry

The semiconductor industry is one of the most iconic sectors of the global economy and has led to the rise of computing and numerous technologies.

Enterprise
AI
B2B
Semiconductors
Carta Healthcare: Unlocking the Value in Health Data
April 7, 2021
Carta Healthcare: Unlocking the Value in Health Data

The healthcare market is vast and is comprised of a number of players...

B2B
Healthcare
SaaS
AI
Marketplaces
What is enterprise automation? Q&A with Workato’s Markus Zirn
February 17, 2021
What is enterprise automation? Q&A with Workato’s Markus Zirn

Ryan Floyd explores the power and potential of automation with Markus Zirn, head of strategy and business development at Workato.

Enterprise Technology
Automation
Entrepreneurship
Startup
RPA Tools
InEvent: Shaping up the future of the B2B event market space
February 8, 2021
InEvent: Shaping up the future of the B2B event market space

We’re thrilled to announce our collaboration with the team behind the virtual event platform InEvent!

Event Marketing
Venture Capital
Startup Funding
Remote Working
Pandemic
How to Deal with Acquisition Interest
February 4, 2021
How to Deal with Acquisition Interest

Any business that gets to $15–20M in revenue inevitably attracts some acquisition interest.

Mergers And Acquisitions
Startup Advice
Venture Capital
Entrepreneurship
Private Equity
Common mistakes made by startup founders and how to avoid them
January 28, 2021
Common mistakes made by startup founders and how to avoid them

Some thoughts on maybe trying to avoid some of the biggest pitfalls...

Startup Lessons
Venture Capital
Founder Stories
Leadership Skills
Hiring For Startup
How to email an investor you’ve never met — and get a response
January 21, 2021
How to email an investor you’ve never met — and get a response

This is how I, as an investor, want to receive pitches

Cold Emails
Fundraising
Venture Capital
Pitching
Startup Funding
Angel investor vs VC: which should your tech start-up pitch to?
January 15, 2021
Angel investor vs VC: which should your tech start-up pitch to?

What is the difference between an angel investor and a VC, and which should your tech start-up pitch to for investment?

Venture Capital
Startup
Angel Investors
Pitching
Fundraising
Workato — Future of the Enterprise
January 12, 2021
Workato — Future of the Enterprise

We all know data has become one the most potentially valuable resources inside of the enterprise...

Venture Capital
Enterprise Software
Startup Funding
Data Science
Cloud Services
Creating a strategy to tackle customer churn for a tech startup
November 20, 2020
Creating a strategy to tackle customer churn for a tech startup

Ryan Floyd, co-founding MD of Storm Ventures, explores how to create a strategy to tackle customer churn for a tech startup

Customer Churn
Tech Startups
Venture Capital
SaaS
Sales
Remote work best practices — a CFO’s perspective
November 2, 2020
Remote work best practices — a CFO’s perspective

Nine-ish months into the global Covid-19 pandemic, remote work culture has truly taken hold by the sheer necessity for many organizations.

Remote Working
COVID-19
CFO
Office Culture
Relocation
Negotiating Your Term Sheet: Startup Vesting and Pro Rata Rights
October 5, 2020
Negotiating Your Term Sheet: Startup Vesting and Pro Rata Rights

Read about the subtle details and challenges involved in negotiating your term sheet as an entrepreneur.

Startup Lessons
Venture Capital
Entrepreneurship
Term Sheet
Founders
5 B2B Sales Leaders’ Secrets on Thriving in a Coronavirus Economy
August 12, 2020
5 B2B Sales Leaders’ Secrets on Thriving in a Coronavirus Economy

As an enterprise software business, keeping your sales pipeline flowing is essential.

B2B
Sales
Enterprise Sales
COVID-19
SaaS
Krisp: Enabling the Voice Revolution
August 10, 2020
Krisp: Enabling the Voice Revolution

Voice is one of the primary mediums of communication globally.

B2B
Remote Working
WFH
Software
Audio
Measuring Customer Success
July 23, 2020
Measuring Customer Success

The rise of Software as a Service (SaaS) and the pay as you go subscription model has placed a particular emphasis on customer success.

SaaS
Marketing
Customer Success
COVID-19
Startup
Qualio: The Future of Quality Management
July 16, 2020
Qualio: The Future of Quality Management

Quality management has grown tremendously over the years.

Pharmaceutical
Enterprise Technology
Startup
Entrepreneurship
Quality Assurance
Building Remote Teams — All You Need To Know
July 13, 2020
Building Remote Teams — All You Need To Know

Common challenges we've come across with our portfolio companies building remote teams

Remote Working
Team Collaboration
B2BSaas
Startup Life
COVID-19
How to prepare a pitch deck for a SaaS investor
February 10, 2020
How to prepare a pitch deck for a SaaS investor

Many investors have strong views on what to include or not include in a pitch deck.

Pitch Deck
Investors
SaaS
Venture Capital
Presentation Tips
How to Fix Sales Churn
January 15, 2020
How to Fix Sales Churn

Understanding and measuring Sales churn is critical.

Sales Development
SaaS
Sales
Onboarding
Growth Hacking
Workato: the next chapter
November 11, 2019
Workato: the next chapter

I thought it would be a good time to check in again as an investor with our latest round which we just announced.

Startup
Venture Capital
SaaS
Automation
Funding
Why SaaS startups should care about churn
October 30, 2019
Why SaaS startups should care about churn

What is Churn?

SaaS
Sales
Venture Capital
Startup
Entrepreneurship
Union