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We are an early stage B2B-focused venture firm that specializes in building enterprise leaders.
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PR is something no one really understands.
Storm Ventures is an early stage investor and partner for enterprise leaders.
I read a good report from Barclays today (“The Expense of Driving Billings,” Oct 28, 2016). This is a follow up to my prior blog post which uses Total Billings/S&M expense to assess GTM productivity.
At a board meeting, a board member may ask about sales and marketing productivity.
Pacific Crest recently published an October 2016 survey of senior executives from 336 private SaaS companies.
We have finally recovered from our VIP event at the SFMOMA, where we had the pleasure of hosting alongside Engagio — one of our investments.
Over the past weeks we have been elbowing each other at the white board as we discussed trends among sales metrics.
This week we kicked of the Sales Mastership program for 2017 at Dreamforce in San Francisco.
Last week Storm Ventures helped to launch “Office of the Cloud!” You can read all about why we participated here.
TL;DR: There is systemic failure across B2B sales organizations to hit growth targets. Some blame “the Millennials” for being unable to sell, “the market” for taking a turn, or that the targets are “too big”.
You might find this odd for me to say, but having lived thru the last major shift in infrastructure we might have a few lessons to learn.
With so many CRM products in the market, I was not looking for a new CRM startup.
At every board meeting (for a company with a recurring business model), we wonder — is the renewal rate good enough?
The problem with any company acquiring Twitter is that it must invest resources in managing a company that’s proven near impossible to manage so far.
Sales is personal. Ask any person whose job it’s been to sell another person a product, idea, or service and they’ll tell you this.
At every board meeting, we wonder — is the company going to make the quarter?
In two short weeks, Storm Ventures will be supporting the launch of Office of the Cloud.
We want to take a moment to share some of the stories coming from our community...
Nearly the entire Storm team along with folks from five of our portfolio companies along with Winning by Design spent the entire day volunteering for Juma Ventures.
TL;DR. You want to sell into bigger accounts. If you do so because you are failing in other market segments — you need to reconsider.
Today Logikcull announced their new round of funding led by Openview with continued support from Storm Ventures.
Sales professionals are eager to have a meeting with prospective customers to learn more about their challenges so they can help them tackle those challenges.
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